TO INFINITY & BEYOND

The initial trial of SPARK AR applies to Instagram App.
對SPARK AR 的初步測試,適用於 Instagram 應用App。

Client | NIKE NXT Team
Project Concept |  Kim Huang
Source of inspiration | AXL LE Art
Attention, please. put on your suit and fasten your seat belt! 
Welcome to RTKFT METAVERSE.
Our friend and partner Follet Lysandre, has kindly accepted our offer to have him guide us through an amazing workshop he delivered for the Nike NXT design team on the subject of Augmented Reality (AR) and practical applications of this technology. The specific workshop focused on learning how to fabricate an AR filter you can use for your personal Instagram account later on.

While the deliverable is cool and fancy, I am more interested in this team understanding the AR creation process in this space and how we could potentially benefit from it.

I am very much looking forward to delivering this workshop to this team as it is something new, cool and innovative in our space. While we are not advocating for a process like this to take place right away. It does offer a window into what is possible shortly from a communications/documentation perspective.


穿上太空衣、戴上護目鏡,抓緊了!
準備迎接  RTKFT 元宇宙!

很感謝NIKE合作夥伴 Follet Lysandre 接受了我們的邀請,特地為 NIKE NXT 設計團隊舉辦關於擴增實境 (AR) 技術的研討會,並指導我們如何操作Spark AR。 這項研討會的重點是學習如何製作 AR 濾鏡,並且可以實際應用在個人 Instagram 帳戶。
除了完成的成果很酷很驚艷,但我更感興趣的是讓我們這個團隊了解 AR領域的創建過程以及我們如何從中受益。
雖然(對於專案來說)我們還沒有相關的立即需求;但從我們視覺設計團隊/處理文檔的角度來看,它確實提供了一個可能性,讓我們了解短期內可能發生的事情。

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